Shopify script tag shutdown · March 1, 2027

Attentive and the script tag shutdown

On March 1, 2027 Shopify stops loading script tags on storefronts. If your store still loads Attentive that way, SMS and email signup popups will stop unless its replacement is switched on first.

Check whether your store is affected

What we saw

In our October 2026 sample of 2,468 Shopify stores, 206 (8.3%) were loading Attentive through a script tag. On 173 of them (84.0%) the store had already switched on Attentive's app embed. The other 33 were still relying on the script tag alone.

What to do

1. In your Shopify admin go to Online Store → Themes → Customize, then open App embeds in the left sidebar.
2. Find Attentive in the list and switch it on, then save.
3. If Attentive is not listed, update the app from its own settings page, or ask its support for the app-embed version.
4. Reload your storefront and confirm the feature still shows. If it now appears twice, the old script tag and the new embed are both running; the duplicate disappears on March 1, or sooner if the app removes its old script tag.

These are the general steps Shopify describes for moving off script tags. Attentive may have its own instructions; where they differ, follow theirs.

How to tell if your store is one of them

Script tags do not appear anywhere in the Shopify admin. Enter your store address and the check lists every script tag your storefront loads, which app each belongs to, and which ones already have a replacement active. How the sample was built.